1. Create a new document with a white background and add your text.





2. Make a new layer, then make a selection with your Polygonal Lasso Tool, then fill it with black.





Now get a 3D look. Duplicate the layer, and go to Image > Adjust > Hue/Saturation (Ctrl+U). Drag the 'Lightness' slider to the right, until you have a gray. Ctrl+Click your duplicated layer, and nudge the selection down. Then press delete.





3. Make a selection again with your Polygonal Lasso Tool, make a new layer, and fill it with #C2EF0E.





use the same style to get a 3D look.





Then, make a new layer, and Ctrl+Click. Go to Edit > Stroke. Set the color to black and the stroke width to around 3.





4. Now use your imagination and add text (big text and random text) wherever your taste brings you, some good arrow designs can be found under the Custom Shape Tool (U). My result after adding a random Custom Shape Tool: